> For the complete documentation index, see [llms.txt](https://gloture.gitbook.io/gloture/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://gloture.gitbook.io/gloture/gloture-corp/company-profile/company-history.md).

# Company History

Gloture's journey from a Tokyo-based e-commerce startup to a multinational PR powerhouse.

{% stepper %}
{% step %}

### 2015 — Founded

* Gloture founded in **Tokyo, Japan**
* Launches curated e-commerce site for global gadgets and lifestyle tech
  {% endstep %}

{% step %}

### 2017 — First Milestones

* First blockbuster crowdfunding import tops internal sales records
* Begins offering **launch support** for overseas creators entering Japan
  {% endstep %}

{% step %}

### 2019 — Studio & Lab

* Opens studio in **Minato, Tokyo**
* Debuts **Gloture Lab** for product-market fit testing
* Celebrates the **100th product listed**
  {% endstep %}

{% step %}

### 2021 — PR & Logistics Expansion

* Expands into **PR & influencer programs** plus retail distribution support
* Builds a Kanto logistics workflow to speed Japan-wide deliveries
  {% endstep %}

{% step %}

### 2023 — Cross-Border Commerce

* Rolls out **cross-border e-commerce upgrades** (multilingual listings, JPY/USD checkout)
* Introduces **AI-assisted listing optimization** for partner brands
  {% endstep %}

{% step %}

### 2025 — APAC & Enterprise Suite

* Launches **APAC partner program**
* Introduces **Enterprise Market-Entry Suite** (research, localization, retail pitching)
* Marks **500th product milestone**
* Announces **sustainability packaging initiative**
  {% endstep %}
  {% endstepper %}

## Key Milestones at a Glance

| Year | Milestone                                                |
| ---- | -------------------------------------------------------- |
| 2015 | Company founded in Tokyo                                 |
| 2017 | First crowdfunding success; creator support launched     |
| 2019 | Gloture Lab opened; 100th product listed                 |
| 2021 | PR services launched; logistics network built            |
| 2023 | Cross-border e-commerce & AI tools deployed              |
| 2025 | APAC expansion; 500th product; sustainability initiative |
